{"id":101114,"date":"2023-09-03T09:00:04","date_gmt":"2023-09-03T08:00:04","guid":{"rendered":"https:\/\/www.newsisc.com\/videos\/rise-of-the-ai-popstar-digital-character-noonoouri-is-first-to-land-major-record-deal-itv-news\/"},"modified":"2023-09-03T09:00:04","modified_gmt":"2023-09-03T08:00:04","slug":"rise-of-the-ai-popstar-digital-character-noonoouri-is-first-to-land-major-record-deal-itv-news","status":"publish","type":"post","link":"https:\/\/www.newsisc.com\/videos\/rise-of-the-ai-popstar-digital-character-noonoouri-is-first-to-land-major-record-deal-itv-news\/","title":{"rendered":"Rise of the AI popstar: Digital character Noonoouri is first to land major record deal | ITV News"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/i4.ytimg.com\/vi\/g9aAAKTXyP0\/hqdefault.jpg\" alt=\"Rise of the AI popstar: Digital character Noonoouri is first to land major record deal | ITV News\"><br \/> <iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/g9aAAKTXyP0\" frameborder=\"0\" allowfullscreen><\/iframe> <\/p>\n<p>Warner Music Central Europe has offered its first record deal to a digital character, Noonoouri, releasing her debut single Dominoes featuring German DJ Alle Farben.<\/p>\n<p>Artificial intelligence (AI) technology was used to create the singing voice of Noonoouri, which has been based on a real singer\u2019s voice but altered so she has her own distinct sound.<\/p>\n<p>The music video also features the avatar wearing Kim Kardashian\u2019s shapewear brand Skims, which was chosen by Noonoouri creator Joerg Zuber.<\/p>\n<p>ITV News&#8217; Entertainment Reporter Rishi Davda reports. <\/p>\n<p>\u2022 Subscribe to ITV News on YouTube: http:\/\/bit.ly\/2lOHmNj<br \/>\n\u2022 Get breaking news and more stories at http:\/\/www.itv.com\/news<\/p>\n<p>Follow ITV News on Facebook: https:\/\/www.facebook.com\/itvnews\/<br \/>\nFollow ITV News on Twitter: https:\/\/twitter.com\/itvnews<br \/>\nFollow ITV News on Instagram: https:\/\/www.instagram.com\/itvnews\/<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Warner Music Central Europe has offered its first record deal to a digital character, Noonoouri, releasing her debut single Dominoes featuring German DJ Alle Farben. Artificial intelligence (AI) technology was used to create the singing voice of Noonoouri, which has been based on a real singer\u2019s voice but altered so she has her own distinct [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":101115,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[128812],"tags":[129853,131094,134518],"actors":[],"class_list":["post-101114","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-itv-news","tag-central","tag-music","tag-warner"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rise of the AI popstar: Digital character Noonoouri is first to land major record deal | ITV News | News ISC Videos<\/title>\n<meta name=\"description\" content=\"Watch Rise of the AI popstar: Digital character Noonoouri is first to land major record deal | ITV News for free, here on News ISC. 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