{"id":103838,"date":"2023-09-14T15:00:32","date_gmt":"2023-09-14T14:00:32","guid":{"rendered":"https:\/\/www.newsisc.com\/videos\/greek-life-gone-viral\/"},"modified":"2023-09-14T15:00:32","modified_gmt":"2023-09-14T14:00:32","slug":"greek-life-gone-viral","status":"publish","type":"post","link":"https:\/\/www.newsisc.com\/videos\/greek-life-gone-viral\/","title":{"rendered":"Greek Life Gone Viral"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/i4.ytimg.com\/vi\/KUM-EK6CFGg\/hqdefault.jpg\" alt=\"Greek Life Gone Viral\"><br \/> <iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/KUM-EK6CFGg\" frameborder=\"0\" allowfullscreen><\/iframe> <\/p>\n<p>In recent years, Greek life faced a crisis as the pandemic cast a shadow on recruitment, and the \u201cabolish Greek life\u201d movement grew across campuses. But then came #RushTok \u2014\u00a0 a flurry of TikToks documenting the sorority recruitment process among university campuses, especially in the South. One tag, in particular, soared to remarkable heights: #BamaRush. It chronicled the rush process at the University of Alabama and has garnered an astonishing 3 billion TikTok views (and counting).\u00a0\u00a0<\/p>\n<p>This week we speak to writer, journalist, and former sorority sister Anne Helen Petersen, who\u00a0 has been documenting the phenomenon. Why are the videos dominating our feeds? And what does RushTok\u2019s popularity say about its stars&#8230; and its biggest stans?\u00a0<\/p>\n<p>Anne Helen Petersen (https:\/\/twitter.com\/annehelen?lang=en) is a writer and journalist whose writing has appeared in BuzzFeed News, The New York Times, Vox, The Atlantic, and more. Her books include Out of the Office: The Big Problem and Bigger Promise of Working From Home (https:\/\/www.penguinrandomhouse.com\/books\/673782\/out-of-office-by-charlie-warzel-and-anne-helen-petersen\/) and Can\u2019t Even: How Millennials Became the Burnout Generation (https:\/\/www.harpercollins.com\/products\/cant-even-anne-helen-petersen?variant=41000353759266). She writes a Substack newsletter called Culture Study (https:\/\/annehelen.substack.com\/). \u00a0<br \/>\n\u00a0<\/p>\n<p>To learn more about how CNN protects listener privacy, visit cnn.com\/privacy (https:\/\/cnn.com\/privacy)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In recent years, Greek life faced a crisis as the pandemic cast a shadow on recruitment, and the \u201cabolish Greek life\u201d movement grew across campuses. But then came #RushTok \u2014\u00a0 a flurry of TikToks documenting the sorority recruitment process among university campuses, especially in the South. One tag, in particular, soared to remarkable heights: #BamaRush. [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":103839,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[128809],"tags":[130069,131016,129329],"actors":[],"class_list":["post-103838","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cnn","tag-greek","tag-recent","tag-years"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Greek Life Gone Viral | News ISC Videos<\/title>\n<meta name=\"description\" content=\"Watch Greek Life Gone Viral for free, here on News ISC. 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