{"id":340846,"date":"2026-05-05T18:00:34","date_gmt":"2026-05-05T17:00:34","guid":{"rendered":"https:\/\/www.newsisc.com\/videos\/underground-underworld-of-pr-firms-weaponise-social-media-to-manipulate-public-expert-warns\/"},"modified":"2026-05-05T18:00:34","modified_gmt":"2026-05-05T17:00:34","slug":"underground-underworld-of-pr-firms-weaponise-social-media-to-manipulate-public-expert-warns","status":"publish","type":"post","link":"https:\/\/www.newsisc.com\/videos\/underground-underworld-of-pr-firms-weaponise-social-media-to-manipulate-public-expert-warns\/","title":{"rendered":"&#8216;Underground underworld&#8217; of PR firms weaponise social media to manipulate public, expert warns"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/i4.ytimg.com\/vi\/7SutzVFFvOA\/hqdefault.jpg\" alt=\"'Underground underworld' of PR firms weaponise social media to manipulate public, expert warns\"><br \/> <iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/7SutzVFFvOA\" frameborder=\"0\" allowfullscreen><\/iframe> <\/p>\n<p>The Blake Lively and Justin Baldoni settlement has exposed the murky world of &#8216;astroturfing&#8217; &#8211; coordinated campaigns using bots and fake accounts to manipulate public opinion about celebrities.<\/p>\n<p>Experts warn that shadowy PR companies now operate like an &quot;underground underworld&quot;, using software to weaponise social media and drive fake outrage against stars, including Taylor Swift.<\/p>\n<p>#hollywood #celebrities #entertainment <\/p>\n<p>SUBSCRIBE to our YouTube channel for more videos: http:\/\/www.youtube.com\/skynews<br \/>\nFollow us on Twitter: https:\/\/twitter.com\/skynews<br \/>\nLike us on Facebook: https:\/\/www.facebook.com\/skynews<br \/>\nFollow us on Instagram: https:\/\/www.instagram.com\/skynews<br \/>\nFollow us on TikTok: https:\/\/www.tiktok.com\/@skynews<\/p>\n<p>Sky News Daily podcast is available for free here: https:\/\/podfollow.com\/skynewsdaily\/<br \/>\nFor more content go to http:\/\/news.sky.com and download our apps: Apple https:\/\/itunes.apple.com\/gb\/app\/sky-news\/id316391924?mt=8 Android<br \/>\nhttps:\/\/play.google.com\/store\/apps\/details?id=com.bskyb.skynews.android&#038;hl=en_GB<\/p>\n<p>To enquire about licensing Sky News content, you can find more information here: https:\/\/news.sky.com\/info\/library-sales<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Blake Lively and Justin Baldoni settlement has exposed the murky world of &#8216;astroturfing&#8217; &#8211; coordinated campaigns using bots and fake accounts to manipulate public opinion about celebrities. Experts warn that shadowy PR companies now operate like an &quot;underground underworld&quot;, using software to weaponise social media and drive fake outrage against stars, including Taylor Swift. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":340847,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[128811],"tags":[132600,139698,142035],"actors":[],"class_list":["post-340846","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sky-news","tag-justin","tag-blake","tag-lively"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>&#039;Underground underworld&#039; of PR firms weaponise social media to manipulate public, expert warns | News ISC Videos<\/title>\n<meta name=\"description\" content=\"Watch &#039;Underground underworld&#039; of PR firms weaponise social media to manipulate public, expert warns for free, here on News ISC. 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