{"id":351793,"date":"2026-06-12T10:00:15","date_gmt":"2026-06-12T09:00:15","guid":{"rendered":"https:\/\/www.newsisc.com\/videos\/was-scotland-built-to-go-viral-in-case-you-missed-it\/"},"modified":"2026-06-12T10:00:15","modified_gmt":"2026-06-12T09:00:15","slug":"was-scotland-built-to-go-viral-in-case-you-missed-it","status":"publish","type":"post","link":"https:\/\/www.newsisc.com\/videos\/was-scotland-built-to-go-viral-in-case-you-missed-it\/","title":{"rendered":"Was Scotland built to go viral? | In Case You Missed It"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/i4.ytimg.com\/vi\/3Hi_0Sxt3Bc\/hqdefault.jpg\" alt=\"Was Scotland built to go viral? | In Case You Missed It\"><br \/> <iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/3Hi_0Sxt3Bc\" frameborder=\"0\" allowfullscreen><\/iframe> <\/p>\n<p>Tourism is a multi-billion-pound industry in Scotland, but when social media algorithms turn remote locations into must-see hotspots, the consequences can be complicated. <\/p>\n<p>While tourism brings vital income to rural communities, it can also put pressure on landscapes, infrastructure and local life.<\/p>\n<p>So how do we strike the right balance? And how can we explore the world without damaging the very places we\u2019ve come to see?<\/p>\n<p>In this video&#8230; <\/p>\n<p>00:00 &#8211; Intro<br \/>\n00:45 &#8211; Scotland has gone&#8230; viral<br \/>\n01:08 &#8211; The data behind Scotland&#8217;s internet popularity<br \/>\n01:43 &#8211; More visitors, more problems?<br \/>\n02:44 &#8211; Visitor numbers explained<br \/>\n03:15 &#8211; Meet Chris Lawlor &#8211; Scottish content creator<br \/>\n05:48 &#8211; The affect on rural communities<br \/>\n06:36 &#8211; Outlining local issues with BBC reporter Cameron<br \/>\n10:00 &#8211; Right to roam, explained<br \/>\n11:02 &#8211; What do local people think about tourism?<br \/>\n12:06 &#8211; What&#8217;s being done to reduce the negative impacts of tourism?<br \/>\n13:24 &#8211; Chris Lawlor&#8217;s top tips<br \/>\n14:05 &#8211; Summary<\/p>\n<p>For the latest news download the BBC News app or visit BBC.com\/news<\/p>\n<p>#Scotland #Tourism #BBCNews<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tourism is a multi-billion-pound industry in Scotland, but when social media algorithms turn remote locations into must-see hotspots, the consequences can be complicated. While tourism brings vital income to rural communities, it can also put pressure on landscapes, infrastructure and local life. So how do we strike the right balance? And how can we explore [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":351794,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[128810],"tags":[],"actors":[],"class_list":["post-351793","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-bbc-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Was Scotland built to go viral? | In Case You Missed It | News ISC Videos<\/title>\n<meta name=\"description\" content=\"Watch Was Scotland built to go viral? | In Case You Missed It for free, here on News ISC. Discover more great videos on our website and be part of the community.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.newsisc.com\/videos\/was-scotland-built-to-go-viral-in-case-you-missed-it\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Was Scotland built to go viral? | In Case You Missed It | News ISC Videos\" \/>\n<meta property=\"og:description\" content=\"Watch Was Scotland built to go viral? | In Case You Missed It for free, here on News ISC. 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