{"id":385127,"date":"2026-10-06T10:00:36","date_gmt":"2026-10-06T09:00:36","guid":{"rendered":"https:\/\/www.newsisc.com\/videos\/a-british-icon-promises-a-better-2027-dw-news\/"},"modified":"2026-10-06T10:00:36","modified_gmt":"2026-10-06T09:00:36","slug":"a-british-icon-promises-a-better-2027-dw-news","status":"publish","type":"post","link":"https:\/\/www.newsisc.com\/videos\/a-british-icon-promises-a-better-2027-dw-news\/","title":{"rendered":"A British icon promises a better 2027 | DW News"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/i1.ytimg.com\/vi\/0hyiszSicTI\/hqdefault.jpg\" alt=\"A British icon promises a better 2027 | DW News\"><br \/> <iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/0hyiszSicTI\" frameborder=\"0\" allowfullscreen><\/iframe> <\/p>\n<p>Deeply indebted and burning through cash, iconic British automaker Aston Martin \u2013 maker of James Bond\u2019s car \u2013 desperately needs a change in fortunes. CEO Adrian Hallmark explains what happened to the carmaker, why luxury carmakers have collectively struggled in recent years and why he expects 2027 to bring more positive results. <\/p>\n<p>00:00 &#8211; Aston Martin CEO Adrian Hallmark talks to DW<br \/>\n00:26 \u2013 Brand strategy<br \/>\n03:00 \u2013 Where is the turnaround?<br \/>\n05:47 \u2013 What happened to the luxury car market?<br \/>\n08:54 \u2013 Markets in \u201cgrowth mode\u201d<br \/>\n10:06 \u2013 A reverse of Brexit?<\/p>\n<p>For more news go to: http:\/\/www.dw.com\/en\/<\/p>\n<p>Follow DW on social media:<br \/>\n\u25baInstagram: https:\/\/www.instagram.com\/dwnews<br \/>\n\u25baTikTok: https:\/\/www.tiktok.com\/@dwnews<br \/>\n\u25baFacebook: https:\/\/www.facebook.com\/deutschewellenews\/<br \/>\n\u25baTwitter: https:\/\/twitter.com\/dwnews<br \/>\n\u25baReddit: https:\/\/www.reddit.com\/user\/DWNews\/<\/p>\n<p>F\u00fcr Videos in deutscher Sprache besuchen Sie: https:\/\/www.youtube.com\/dwdeutsch<\/p>\n<p>Subscribe: https:\/\/www.youtube.com\/user\/deutschewelleenglish?sub_confirmation=1<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Deeply indebted and burning through cash, iconic British automaker Aston Martin \u2013 maker of James Bond\u2019s car \u2013 desperately needs a change in fortunes. CEO Adrian Hallmark explains what happened to the carmaker, why luxury carmakers have collectively struggled in recent years and why he expects 2027 to bring more positive results. 00:00 &#8211; Aston [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":385128,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[130889],"tags":[],"actors":[],"class_list":["post-385127","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dw-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A British icon promises a better 2027 | DW News | News ISC Videos<\/title>\n<meta name=\"description\" content=\"Watch A British icon promises a better 2027 | DW News for free, here on News ISC. 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